Conference Agenda
Coffee with Vendors
8:00am—9:00am
South Seas D
Rock ON Signarama!
9:00am—10:00am
South Seas D
Join special guest Ray Titus in this general session of Signarama Content.
Marketing Fund Update
10:00am—10:30am
South Seas D
Newly appointed Marketing Fund President, Ric Anderson, and the rest of the Marketing Fund Board will be giving a yearly update on your marketing fund dollars hard at work.
Vendor Roundtables
10:30am—11:45am
South Seas D
We welcome our top vendors and strategic partners to join our group for this speed-dating style set-up in Vendor-led roundtables. Learn about about new products, how to sell the products, and tips and tricks of the trade from our VIP vendors and ISA tradeshow vendors.
Break
11:45am—12:00pm
South Seas D
Sign Awards & Lunch
12:00pm—1:00pm
South Seas D
Signarama Marketing Coordinator, Paola Flechas, and Signarama Trainer, Chris Reeves, host the 2019 Sign Awards. We will be announcing the winners in this year’s 11 categories. Deadline to submit your entrees is April 5th – check out the Sign Awards tab for more information!
OPTIONAL SESSIONS
1:00pm—2:00pm
South Seas D/J
Session 5 – Purchasing: Profits on the buy and the sell: Where are your true profit centers? Do you really know the products you work with? Are you paying more then you should when you can get the SAME thing at a better price? In this session, we will hear from product knowledge expert Richard Anderson and Signarama trainer Christopher Reeves on where and how we can do better with our COGS but still offer the same great materials. We’ll dig deep into the realm of monomeric vs polymeric vinyl and more. If you wonder whether you are charging enough for the product and services that you offer, you won’t want to miss this session as it is sure to have a positive effect on your bottom line.
Session 6 – Marketing Mastery: Calendar and Community: Are you using your marketing resources to the fullest? Have you engaged with your community? Does your team know how to utilize the marketing calendar to make the most of both your marketing strategy and community outreach?
Join Signarama Marketing Coordinator, Paola Flechas, and Casey Valiant of Signarama Evansville as they show you the ins and outs of the Marketing Calendar: Why should you use it? How do you use it? What to do with the Marketing Calendar?
Learn how to make the calendar work for you by planning your marketing strategy ahead of time, targeting specific products, customers, and build strong relationships with your community.
OPTIONAL SESSIONS
2:00pm—3:00pm
South Seas D/J
Session 7 – Employee Engagement and Empowerment (OWNERS ONLY): Join Bob Chapa and John Robbins in this Q&A session moderated by Signarama President A.J. Titus. Whether you have a team of 2, 20, or 200, come with your questions and ideas, learn from other Signarama owners, and walk away with your plan to create your company culture and better manage and engage with your team!
Session 8 – Operations and Production Best Practices: Spencer Coleman (SAR Midway) is presenting his tips, tricks, and tools of operations. He’ll be joined by Marty Mueske (SAR Business Advisor) and Joyce Pietri (SAR Tech Support Advisor) to provide their go-to’s for CoreBridge and basic business operations. Included their session will best practices for YelloTools & giveaways as well as CoreBridge Workflow & Tips.
Convention Closing Session
3:00pm—4:00pm
South Seas D
Signarama President A.J. Titus will bring our 2019 convention to a close. Join us for this monumental session.
Awards Dinner & Gala
7:00pm—10:00pm
South Seas D